Small and Medium Enterprises (SMEs) increasingly recognize the pivotal role of digital marketing in their growth journey. The digital realm provides a level playing field, allowing startups and small businesses to compete with larger counterparts. To succeed in this...
Why is Technology Adoption by MSMEs is important?
In the world of business, it's clear that technology adoption is the key to growth, and this holds especially true for Micro, Small, and Medium Enterprises (MSMEs). These smaller businesses are the...
Advertisement as an Industry has gone through rapid changes in dimension in ways of doing business and digital technology has enabled this transformation.
Digital technology has reshaped the ways of doing business in every sector and that has been a...
The present day skill development programs that are available to students and workforce around the world is diversified in nature and imbibed with modern digital skilling curriculum. This involves training in advance technology program, acquiring the required digital skills...
Small and medium-sized enterprises (MSMEs) in India are the backbone
of the country's economy, contributing to about 45% of India's total
industrial output and employing around 120 million people. However,
the COVID-19 pandemic has resulted in unprecedented disruptions to
the retail industry, putting...
Every SMB knows that it is expensive to build an online business without the help of digital marketing tools. They also know that these various digital marketing tools greatly help them with their everyday tasks. Digital technologies can benefit...
Since past decades, India has been fulfilling for a nurturing platform to diverse backgrounds to startups however they're simply a clone of Western Ideas. Although, because of the lack of technology the country has led to investors limiting funding...
A digital marketing approach is a vital part of the general advertising method of a commercial enterprise. This is genuine whether or now not a corporation is doing business online. It is also authentic for a small, medium and...
The presentation of technology and digital devices has revolutionized the universe of marketing and the way brands speak with clients. You can see the Marketing in Digital World as clients are playing a more dynamic part in creating and...
Few types of research have shown that more and more companies are choosing to use digital marketing strategies to enhance their primary concern and increment brand recognition among business sectors. In 2019 the number of social network users is...
The Indian government’s public procurement portal, Government e-Marketplace (GeM), has recently signed a landmark agreement with the Sikkim government....
