According to IBEF, India is home to 63 million MSMEs. We need enablers to grow MSMEs and scale. Scale comes from reaching a wider customer base, wider range of services and products.
In terms of growth, the MSME(s) have a fantastic chance, and require an enabler. MSMEs must scale in order to grow. Scale is achieved by reaching a larger consumer base and offering a broader choice of services and goods.
Digital technologies have the potential to accelerate this progress. Companies are increasingly required to consider both their physical products and services as well as their internet presence.
Here are some startups that provide solutions to MSMEs for their daily operations:
Poshn:
Poshn is a wholesale distribution and financing platform primarily focussed on food and agro. Poshn,
empower the producers, mandis, and wholesalers to take their stores online thereby expanding their reach and giving them visibility. The platform provides seamless discovery of and transactions for the wholesale agri-market. Poshn also assist buyers/sellers with logistics and offer flexible payment solutions. Poshn is making wholesale trade efficient, effective and seamless by digitizing and aggregating the wholesale supply who are SMEs. The key problems that Poshn solves are: –
Suppliers
- Access to reliable distribution to SMEs in an otherwise fragmented market
- Reduction in demand variability for suppliers
- Solving for capacity utilization and procurement efficiencies
- Working Capital solve for suppliers
Buyers
- Efficient discovery of prices and commodities for buyers
- Delivery Reliability for buyers
- Reduction in procurement timelines
GoKwik:
GoKwik – an e-commerce company on a mission to help direct-to-consumer brands and marketplaces increase their sales through its Artificial Intelligence and Machine Learning software. GoKwik, is the fastest growing e-commerce enabler in India solving shopping related woes for hundreds of D2C brands.
Some of their product features include seamless checkouts, different payment modes, RTO protection during cash of delivery, one-click checkout which reduces cart abandonment losses, and a single dashboard for business management using analytics.
Shiprocket:
Shiprocket is India’s largest eCommerce enablement platform providing digital retailers an end-to-end customer experience platform. The platform which is creating an operating system for direct commerce enables shipping, fulfillment, customer communication and marketing tools as well as providers for SMEs, D2C retailers, and social commerce retailers in India.
With 17+ courier partners on board, the brand enables pan-India as well as international shipping deliveries. Its shipping solutions are available across 24,000+ pin codes within India and 220 countries worldwide.
Shopx:
Bangalore based ShopX is a tech solution provider in business-to-business space. This fastest growing digital platform helps in connecting retailers and small traders and FMCG brands by using cutting edge technologies. Apart from modern trade, ShopX is also helping Micro, Small and Medium Enterprises (SME) through its innovative solutions.
The company feels that majority of small-town dwellers still prefer to shop at nearby retail shop generating homogenous scope for ecommerce companies to tap this consumer base.
Meesho:
Meesho is India’s fastest growing internet commerce company. Meesho want to make eCommerce accessible to all. The vision is to enable 100 million small businesses in India, including individual entrepreneurs, to succeed online. The mission is to democratise internet commerce by bringing a range of products & new customers online.
What started, nine years ago as a reseller-focused platform enabling millions to sell online, has now emerged as a single ecosystem connecting sellers, to consumers and entrepreneurs.
(Image Courtesy:www.Financialtribune.com)