SaaS new offers help Indian startups to reach their goals

In today’s volatile world, many businesses are trying to achieve a new degree of flexibility and cost-efficiency where new software as a service (SaaS) offers is entering the market to help them reach these goals. The SaaS model makes these services a reliable choice for a wide variety of business types and sectors. Software as a service (SaaS) is relatively a new software distribution model that enables customers to access applications through the internet.  There are also, the two other major types of cloud service include Platform as a Service (PaaS) and Infrastructure as a Service (IaaS).SALet’s jump into the top SaaS industry trends of 2022. 

Business Analytics

Data analytics is a top SaaS industry trend of 2022 and a critical component for many SaaS services. It assists companies in streamlining their operations and accumulating actionable customer information. Experts are hoping for a 23.3% growth in end-user expenditure on analytics-centric SaaS in 2022. They also name business intelligence as a promising SaaS category.

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Artificial Intelligence

Artificial intelligence (AI) is one of the creative technologies that will define how the SaaS model works in 2022. Hyper-personalization is a great benefit that artificial intelligence is going to bring to the table.

Integrations

Integrations in SaaS have obtained momentum simply because they minimize human error through partial automation during the SaaS development process. Zapier is a great example of a product that exhibits seamless automation. The tool is able to quickly merge a wide variety of platforms from email clients to CRMs.

Machine Learning

Many people confuse Machine Learning with artificial intelligence. Machine Learning is a component of AI whose focus is learning capabilities and data processing. 

Some of the common uses of Machine Learning in Saas include:

Processing large amounts of data and insights

Optimizing internal operations and collaborations

Ensuring data security through advanced pattern recognition

Increasing customer engagement

A good example of a SaaS application that utilizes machine learning is Salesforce.

Micro SaaS

Micro SaaS applications are usually add-ons or extensions to larger products whose goal is to optimize the experience of specific industries.

SaaS technology has brought a lot of transformation in the business world. As a business owner, you want a technology solution that will help grow your customer base. Cloud-based SaaS technologies come with many advantages. For e.g., it offers more security to your business information, allow you to work from anywhere, no need for physical infrastructure among other benefits. It can also be easily accessed via the internet unlike other software that requires installation. 

Vertical SaaS Solutions

Vertical SaaS is top SaaS industry trends of 2022, refers to a cloud computing service tailored to a particular business, such as insurance, retail, or automobile manufacturing.

Adherence to a industry’s particular requirements results in these services having a smaller total addressable market. Logistics and retail analytics software and health business intelligence software all fall under the category of vertical SaaS solutions. 

The vertical growth of SaaS solutions is justified, given their benefits. This delivery strategy increases company value, customer insight, and data control.

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Top SaaS trends Startups in 2022

1. Flow XO

Flow XO is one of the best SaaS startups that provide an AI-based automation platform for building chatbots without having technical background. It focuses on creating programs for cross-platform applications to meet business goals. This SaaS product includes more than 100 integrated modules and ready-made templates for Facebook Messenger, Slack, SMS, and Telegram.

2. Here are some of the core features of Flow XO:

Bot logics editor, Promotion web widget for bots, Built-in web messenger, Tons of out-of-the-box templates, HTTP/JSON data dispatch/retrieving, Push notifications for end-users, Support of multiple locales, Integration with Trello, Gmail, Jira, Stripe, and Google Calendar.

3. Clubhouse.io

Clubhouse.io is one of the top SaaS trends solutions which allow you to manage software development projects smarter. It provides the best opportunities for teams that follow Agile, Scrum, or Kanban methodologies.

One of the top growing SaaS companies has four key features:

Projects, Stories, Epics and Milestones, Integrations

Daily.co

One of the best SaaS startups, Daily.co is simply an API-powered service enabling customers and users to integrate video and audio chat into their products.

Let’s briefly overview the key functionality of Daily co:

No download and no accounts, Cross-browser compatibility, Tailor-made video layouts, Dual screen sharing, Many others

CleverReach

CleverReach is one of the best SaaS startups that provide an advanced marketing email builder to create, design, and send professional newsletters.

This SaaS application is available on desktop, mobile, and tablets which makes it a #1 flexible and accessible tool for marketing purposes.

The core features of CleverReach include:

Create professional newsletters with a built-in editor, Recipient management and analysis, Email test delivery before sending, mailing automation, Analytics dashboards for tracking, Easy-to-use interface, Whitelisting and spam tests.

Below are the Popular SaaS examples:

• SalesForce

SalesForce is arguably the top-most accredited cloud-based Customer Relationship Management (CRM) aimed to boost the sales of organizations by managing all the leads and prospects in one place.

With such massive users and customer base over a period of a decade, this American based firm is an esteemed example of SaaS applications that are driving the lucrative ROI for many small and medium-sized businesses with their elite sales paradigms.

USP: A top-notch platform that offers across the board solutions for customer relationship management and sales team management.

• Shopify

Shopify is a one-stop eCommerce store solution for all the retailers who want to sell their products online. This Content Management System (CMS) offers flexible plans from which small & medium businesses can create a simple static as well as a complex and highly functional eCommerce website.

USP: It allows people with no coding experience to set up their e-commerce platforms with built-in SEO features, access to apps and integration with multiple payment gateways.